The soil remembers. It’s time we start listening
Our soil has nourished generations, but it’s now crying for help.
In just one minute, hear the soil’s story in your language—and start the journey to save it.
Take the Pledge
to Save Our Soil
I pledge to protect and nurture the soil that sustains life. I commit to adopting sustainable practices that prevent soil erosion, reduce pollution, and enhance soil health.
I will raise awareness about the importance of soil conservation and support initiatives that restore and preserve this vital resource.
Together, we can save soil, secure our future, and nurture the planet for generations to come.
Soil Savers and Counting…
Every minute, people across India pledge to preserve the land that nourishes our future.
About the SAVE SOIL Movement
Soil is more than just land. It’s life. It grows our food, supports our families, and sustains generations.
But years of overuse, chemicals, and neglect have left it weak and dying.
Through “One Earth. One Soil. One Chance.” we are uniting voices from across India to preserve our soil before it’s too late.
This ESG Week, ICL invites “YOU” to join this urgent movement.
“The soil never forgets who saved it.”
What We Aim to Achieve
Educate farmers on the causes of soil degradation and how to fix them
Encourage pledges to build a nationwide Soil Saver network
Promote composting and organic inputs for healthier soil
Showcase ICL’s commitment to Environmental, Social, and Governance (ESG) values
Empower rural India to lead the change from the ground up
Campaign Materials & Downloads
Get all the resources you need to spread soil awareness in your community
Save Soil - Official Logo
Click below to download the ESG Week 2025 – Save Soil Campaign Official Logo.
Save Soil - Official Banners
Click below to download the ESG Week 2025 – Save Soil Campaign Official Banners printing files.
Save Soil - Social Media Post
Click below to download the ESG Week 2025 – Save Soil Campaign Official Social Media assets & support our initiative.
Save Soil - Official Posters
Click below to download the ESG Week 2025 – Save Soil Campaign Official posters & support our initiative.
Initiative Across India
Soil Awareness in Every Corner of India
ICL On The Ground
With You
This campaign is powered by real action. Our teams are working tirelessly in the field.
From Punjab to Tamil Nadu, and Maharashtra to West Bengal—our teams are hosting meetings, training, and awareness drives in thousands of villages.
Installing hoardings and posters in agri-clusters
Organising workshops and demo plots
One-on-one farmer meetings across villages
Spreading the word through our dealer network
ICL’s Committed to a Sustainable Future
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ESG Week in 2025, refers to a period dedicated to discussions, events, and initiatives focused on Environmental, Social, and Governance (ESG) factors, particularly within the context of sustainability and responsible business practices.